Since 1980, sales of cruise vacations have increased at an annual rate of 8.4%, almost twice the rate of tourism overall! 167 new cruise ships entered the market from 2000-2013 and 20 more ocean cruise ships will debut between now and 2018 to meet the growing demand.
While the internet is a tremendous resource for researching trips and booking simple travel like flights and rental cars, the sheer volume of information available online can be overwhelming for many travelers. In recent years, the demand for knowledgeable, personable travel professionals has been increasing, especially for booking complex products like cruise vacations.
That’s why two-thirds of all cruise vacations are booked through a travel agent and in 2012, traditional travel agencies accounted for one-third of the $284 billion US travel market (CLIA, 2012). A travel agent can filter the influx of information online and use their expertise to craft a dream vacation catered to their client’s needs.
With the baby-boomer generation enjoying the freedom to travel in retirement and a growing interest in multi-generational cruising, the cruise industry is poised for continued growth.
Expedia CruiseShipCenters’ strategy is to not only book travel, but navigate spectacular vacation experiences. That means we focus on providing incredible service and building personal relationships between our Vacation Consultants and their clients so that they return to book with us again and again.
*Research courtesy of Cruise Lines International Association
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